A couple of months ago, the Foundation for Human Rights in Cuba (FHRC) used the crowd-funding site Indiegogo to raise $35,000 for a campaign to "connect Cuba".
One of the things they promised to use the funds for was a campaign video, which is now online in both English and Spanish.
Video in Spanish
You can judge for yourself, but I had mixed feelings watching the video. It accurately depicts the sorry state of Cuban connectivity, shows and promotes the use of flash drives to circulate information within the island and I am on board with the goal of improving Cuban connectivity.
But, I was put off by the heavy handed presentation. The plot -- a woman takes pictures of some prostitutes and hands them on a flash drive to a colleague who writes a blog post about sex tourism in Cuba -- is not very subtle and the video feels like "made in the USA" propaganda. It was shot in Cuba, but I doubt that the actors were from Cuba. (If they are Cubans, they are in trouble). It even crossed my mind that some of the scenes in which the actors appear may have been shot on a set.
Regardless, it is for a good cause.
The FHRC has established Spanish and English Web sites for the Connect Cuba campaign. They are soliciting signatures for a petition and promise to work on the distribution of flash drives in, out and within Cuba.
Showing posts with label connect cuba. Show all posts
Showing posts with label connect cuba. Show all posts
Public relations campaign to Connect Cuba is seeking crowd source funding
The Foundation for Human Rights in Cuba has launched an Internet campaign, Connect Cuba. They are attempting to raise $34,950 for a the campaign on the crowd source funding site Indiegogo. They have raised $28,035 so far, and the campaign ends at midnight tonight.
If they meet their financial goal, they plan to produce a high quality campaign video about the current human rights situation in Cuba, launch it online, along with an original song currently being developed to inspire the international community in supporting the human rights movement in Cuba, sign an important global petition, and create global support for the human rights movement in Cuba.
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update 10/27/2013
The Connect Cuba campaign on Indiegogo succeeded (barely) -- they raised $35,235 so will now produce a song and PR campaign.
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Update 11/4/2013
Connect Cuba has given a rough description of their planned campaign. The flash drive distribution project sounds interesting -- what sort of material will be included? Will it be a one-shot distribution or an ongoing project with new content in each distribution?
If they meet their financial goal, they plan to produce a high quality campaign video about the current human rights situation in Cuba, launch it online, along with an original song currently being developed to inspire the international community in supporting the human rights movement in Cuba, sign an important global petition, and create global support for the human rights movement in Cuba.
-----
update 10/27/2013
The Connect Cuba campaign on Indiegogo succeeded (barely) -- they raised $35,235 so will now produce a song and PR campaign.
-----
Update 11/4/2013
Connect Cuba has given a rough description of their planned campaign. The flash drive distribution project sounds interesting -- what sort of material will be included? Will it be a one-shot distribution or an ongoing project with new content in each distribution?
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